Xiaohongshu (RedNote)Creators Xiaohongshu PGY API

Xiaohongshu PGY creator costs and summary API

What a creator is expected to cost, by PGY creator ID: the estimated CPM, cost per interaction, per read and per shop visitor of an image note and of a video note, each against comparable creators; median impressions, reads, interactions and shop visitors of a note; follower growth and notes over 30 days; invitation reply rate and the easy-to-reach and active marks; PGY’s highlight, the content mix and the industries worked with. Of everyday or sponsored notes.

GEThttps://api.okdata.online/v1/xiaohongshu/pgy/creators/costs/metrics

Also calledrednote creator cpmxhs creator cost per read

Price: $0.04; per call · failed calls are free
Returns: One PgyCreatorCosts; as data.item
If a call fails: Not charged; When a data source fails, the next one is tried; errors and timeouts cost nothing.
Status: preview; It may still change; any change is announced beforehand.

Parameters

Name	Type	Description
`id`required	string	PGY creator ID (24 hex characters, the same as the Xiaohongshu user ID), from the PGY creator search. e.g. `591662306a6a6967b63e7f16`
`tab`	stringeverydaysponsored	Whose figures: the creator’s everyday notes (the default) or sponsored notes, as the two tabs of the PGY creator page. default `everyday`
`view`	stringcompactstandardfull	How much of each object comes back. full adds platform-specific fields under ext. default `standard`
`fields`	string[]	Fields to keep, by path (author.name), to save tokens. In a query string: comma-separated.

cursor, view and fields work the same on every endpoint: how requests work.

Request

cURL

curl -G "https://api.okdata.online/v1/xiaohongshu/pgy/creators/costs/metrics" \
  -H "Authorization: Bearer $OKDATA_API_KEY" \
  --data-urlencode 'id=591662306a6a6967b63e7f16'

Python

import os
import requests

resp = requests.get(
    "https://api.okdata.online/v1/xiaohongshu/pgy/creators/costs/metrics",
    headers={"Authorization": f"Bearer {os.environ['OKDATA_API_KEY']}"},
    params={"id": "591662306a6a6967b63e7f16"},
    timeout=60,
)
body = resp.json()
if body["code"] != "ok":
    raise RuntimeError(f"{body['code']}: {body['message']} (charged: {body['charged']})")

row = body["data"]["item"]
print(row)
print("cost: $" + body["meta"]["billing"]["amount"])

TypeScript

const url = new URL('https://api.okdata.online/v1/xiaohongshu/pgy/creators/costs/metrics');
url.searchParams.set('id', "591662306a6a6967b63e7f16");

const res = await fetch(url, {
  headers: {
    Authorization: `Bearer ${process.env.OKDATA_API_KEY}`,
  },
});
const body = await res.json();
if (body.code !== 'ok') throw new Error(`${body.code}: ${body.message}`);

const row = body.data.item;
console.log(row);
console.log('cost: $' + body.meta.billing.amount);

MCPtools/call

{
  "name": "call",
  "arguments": {
    "capability": "xiaohongshu.pgy.creators.costs.metrics",
    "id": "591662306a6a6967b63e7f16"
  }
}

Response

200 · application/jsonmeta.billing.amount = 0.04

{
  "code": "ok",
  "request_id": "0f6c2a8e-4b1d-4e0a-9a51-3c7d2b9e1f20",
  "data": {
    "item": {
      "creator_id": null,
      "date": null,
      "currency": null,
      "image_cpm": null,
      "image_cpm_percentile": null,
      "video_cpm": null,
      "video_cpm_percentile": null,
      "image_cpe": null,
      "image_cpe_percentile": null,
      "video_cpe": null,
      "video_cpe_percentile": null,
      "image_read_cost": null,
      "image_read_cost_percentile": null,
      "video_read_cost": null,
      "video_read_cost_percentile": null,
      "image_shop_visit_cost": null,
      "image_shop_visit_cost_percentile": null,
      "video_shop_visit_cost": null,
      "video_shop_visit_cost_percentile": null,
      "median_impressions": null,
      "median_impressions_percentile": null,
      "median_reads": null,
      "median_reads_percentile": null,
      "median_engagements": null,
      "median_engagements_percentile": null,
      "median_shop_visits": null,
      "median_shop_visits_percentile": null,
      "follower_growth": null,
      "follower_growth_percentile": null,
      "invite_reply_rate": null,
      "easy_to_reach": null,
      "active_days_7d": null,
      "is_active": null,
      "notes_30d": null,
      "highlight": null,
      "highlight_reason": null,
      "content_mix": [
        {
          "category": null,
          "share": null
        }
      ],
      "industries": null
    }
  },
  "warnings": [],
  "meta": {
    "capability": "xiaohongshu.pgy.creators.costs.metrics",
    "billing": {
      "amount": "0.04",
      "currency": "USD",
      "balance_after": "9.96"
    },
    "unavailable": {},
    "cached": false,
    "replayed": false,
    "fetched_at": "2026-11-11T08:00:00Z"
  }
}

Try it

This sends a real call to https://api.okdata.online and is billed as usual: at most $0.04. Failed calls are free. Your key goes only to that address and is never stored on this site.

Returned fields

data.item is one PgyCreatorCosts.

Field	Type	View	Description
`creator_id`	string	compact	PGY creator ID.
`date`	string \| null	compact	The day the figures are of: a calendar day in China time (UTC+8), written as 00:00 UTC of that date.
`currency`	string \| null	compact	Currency of the costs (ISO 4217).
`image_cpm`	number \| null	compact	Estimated CPM (cost of a thousand impressions) of a image note, in yuan; null where PGY has no estimate.
`image_cpm_percentile`	number \| null	standard	Share of comparable creators whose image note CPM (cost of a thousand impressions) is higher, 0 to 1.
`video_cpm`	number \| null	compact	Estimated CPM (cost of a thousand impressions) of a video note, in yuan; null where PGY has no estimate.

Show all 39 fieldsHide the other 33

Field	Type	View	Description
`video_cpm_percentile`	number \| null	standard	Share of comparable creators whose video note CPM (cost of a thousand impressions) is higher, 0 to 1.
`image_cpe`	number \| null	compact	Estimated cost per interaction of a image note, in yuan; null where PGY has no estimate.
`image_cpe_percentile`	number \| null	standard	Share of comparable creators whose image note cost per interaction is higher, 0 to 1.
`video_cpe`	number \| null	compact	Estimated cost per interaction of a video note, in yuan; null where PGY has no estimate.
`video_cpe_percentile`	number \| null	standard	Share of comparable creators whose video note cost per interaction is higher, 0 to 1.
`image_read_cost`	number \| null	compact	Estimated cost per read of a image note, in yuan; null where PGY has no estimate.
`image_read_cost_percentile`	number \| null	standard	Share of comparable creators whose image note cost per read is higher, 0 to 1.
`video_read_cost`	number \| null	compact	Estimated cost per read of a video note, in yuan; null where PGY has no estimate.
`video_read_cost_percentile`	number \| null	standard	Share of comparable creators whose video note cost per read is higher, 0 to 1.
`image_shop_visit_cost`	number \| null	compact	Estimated cost per shop visitor of a image note, in yuan; null where PGY has no estimate.
`image_shop_visit_cost_percentile`	number \| null	standard	Share of comparable creators whose image note cost per shop visitor is higher, 0 to 1.
`video_shop_visit_cost`	number \| null	compact	Estimated cost per shop visitor of a video note, in yuan; null where PGY has no estimate.
`video_shop_visit_cost_percentile`	number \| null	standard	Share of comparable creators whose video note cost per shop visitor is higher, 0 to 1.
`median_impressions`	integer \| null	compact	Median impressions of a note.
`median_impressions_percentile`	number \| null	standard	Share of comparable creators this one beats on median impressions, 0 to 1.
`median_reads`	integer \| null	compact	Median reads of a note.
`median_reads_percentile`	number \| null	standard	Share of comparable creators this one beats on median reads, 0 to 1.
`median_engagements`	integer \| null	compact	Median interactions of a note.
`median_engagements_percentile`	number \| null	standard	Share of comparable creators this one beats on median interactions, 0 to 1.
`median_shop_visits`	integer \| null	compact	Median shop visitors a note brings.
`median_shop_visits_percentile`	number \| null	standard	Share of comparable creators this one beats on median shop visitors, 0 to 1.
`follower_growth`	number \| null	standard	Follower growth over the last 30 days: 0.037 is 3.7% more; negative when followers were lost.
`follower_growth_percentile`	number \| null	standard	Share of comparable creators this one beats on follower growth, 0 to 1.
`invite_reply_rate`	number \| null	standard	Share of collaboration invitations answered within 48 hours, 0 to 1.
`easy_to_reach`	boolean \| null	standard	Whether PGY marks the creator as easy to reach (好联系).
`active_days_7d`	integer \| null	standard	Days active in the last 7.
`is_active`	boolean \| null	standard	Whether PGY marks the creator as active (活跃).
`notes_30d`	integer \| null	standard	Notes published in the last 30 days, everyday and sponsored alike.
`highlight`	string \| null	standard	The strength PGY credits the creator with, in its words; null when none.
`highlight_reason`	string \| null	standard	PGY's reason for that strength, in its words.
`content_mix`	CategoryShare[] \| null	standard	Share of the creator's notes per content category, largest first.
`industries`	string[] \| null	standard	Industries the creator has worked with, in the platform's words.
`ext`	object	full	Platform-specific extras. Only returned with view=full.

The view column is the smallest view a field comes back in: compact returns only compact fields, standard adds the standard ones, full returns everything. The default is standard.

When it is charged

One call costs $0.04 and returns one pgy_creator_costs. 1,000 lookups cost $40.00. Failed calls are not charged.

Data comes back$0.04 per call

Bad parameters, errors, timeoutsFree

When	Charge
Most one call costs	$0.04
An empty answer	Free
Not found (the platform has no such item)	Free
Bad parameters, errors, timeouts	Free
A retry with the same Idempotency-Key within 24 hours	Charged once

A failed call is free; an empty answer is free; not found is free.

Prices from price book 1b273c48fea9634e. Every price on this platform →

Common errors

Every error has the same shape and says whether it was charged. The ones this endpoint can return:

HTTP	Code	Meaning	Charged
400	`invalid_params`	A parameter is missing, has the wrong type or value, or the method is wrong. problems lists each one; param names the first.Retry: after a fix	no
401	`unauthorized`	The key is missing, malformed, revoked, disabled or expired (reason says which when known).Retry: no	no
402	`insufficient_balance`	The balance (available) cannot cover the most this call could cost (required).Retry: after a fix	no
404	`not_found`	The post, account or page does not exist or is not public. Endpoints whose charge_when_not_found is above 0 charge this answer (the source billed us for it): the body then says charged: true and amount.Retry: no	no
429	`rate_limited`	The account sent too many requests this minute (reason: rate) or has too many calls running (reason: concurrency).Retry: yes	no
500	`settlement_unknown`	The data came back, but the charge could not be confirmed.Retry: with the same Idempotency-Key	unknown until looked up
502	`upstream_failed`	Every data source for this endpoint failed on this request.Retry: yes	no
503	`capability_paused`	This endpoint is paused right now; nothing ran.Retry: yes	no
504	`timeout`	The data did not come back in time. The hold was released, so nothing was charged.Retry: yes	no

All error codes →

Questions

How much does the Xiaohongshu PGY creator costs and summary API cost?

One call costs $0.04 and returns one pgy_creator_costs. 1,000 lookups cost $40.00. Failed calls are not charged.

Do I need a Xiaohongshu (RedNote) account, cookies or a QR login?

No. You send only your okdata API key. The data is public data from Xiaohongshu (RedNote); nothing is fetched with your own Xiaohongshu (RedNote) account.

Am I charged when a call fails?

No. Every error response says charged: false, except a timeout, which says charged: null until the outcome is known. Resend with the same Idempotency-Key and you are never charged twice.

What if Xiaohongshu (RedNote) does not show a field?

The field is null, and meta.unavailable names it with the reason: platform (the platform never shows it) or capability (we cannot fetch it yet).

Use it in your AI

Paste this into Claude, ChatGPT, Cursor or any agent that can open a web page. It reads this endpoint’s page and calls it with your key.

Read https://okdata.online/apis/xiaohongshu/pgy/creators/costs/metrics.md, then call this endpoint for me through okdata; my key is in the OKDATA_API_KEY environment variable. Use Xiaohongshu PGY creator costs and summary and sum up what comes back.

With the MCP server connected, just ask: Use Xiaohongshu PGY creator costs and summary and sum up what comes back.

Connect your agent → MCP →

All 30 Xiaohongshu (RedNote) endpoints

Xiaohongshu PGY API

Main Xiaohongshu (RedNote) endpoints

Xiaohongshu Shop API

Xiaohongshu (RedNote) API overview →Xiaohongshu (RedNote) API pricing →

Names and ID

Name: Xiaohongshu PGY creator costs and summary API
Short name: Xiaohongshu PGY creator costs and summary
ID: xiaohongshu.pgy.creators.costs.metrics
Endpoint: GET /v1/xiaohongshu/pgy/creators/costs/metrics
Category: Creators
Group: Xiaohongshu PGY API
Also called: rednote creator cpm, xhs creator cost per read
Returns: PgyCreatorCosts: 39 fields