Endpoints by data type
The same kind of data on different platforms comes back in one shape. Pick the data type, see which platforms have it, what each call costs, and how little changes from one platform to the next. 23 data types are on two or more platforms today; 4 more are listed below as they come.
- Post detail APIOne post, video, note or article by its ID or link: the full text, author, time posted, images and the counts as they stand when you call.Douyin, Xiaohongshu (RedNote), WeChat Official Accounts, Bilibili, TikTok, X (Twitter), YouTube, Instagram, Reddit, Kuaishou, Zhihu, WeChat Channels, Weibo
- Profile APIOne account’s public profile as it stands when you call: name, handle, bio, verification, and the counts of followers, following, posts and total likes where the platform shows them.Douyin, Xiaohongshu (RedNote), Weibo, TikTok, X (Twitter), Instagram, Reddit, Kuaishou, Zhihu, WeChat Channels, Bilibili, WeChat Official Accounts
- Account posts APIWhat one account has published, newest first on most platforms, a page at a time: each post’s text, link, time posted and counts.Douyin, Xiaohongshu (RedNote), WeChat Official Accounts, X (Twitter), Instagram, Reddit, Kuaishou, Zhihu, WeChat Channels, Weibo, Bilibili, TikTok
- Post search APIPosts, videos, notes or articles that match a keyword, as the platform’s own search returns them, a page at a time, each with its author and counts.Douyin, Xiaohongshu (RedNote), Bilibili, Weibo, TikTok, X (Twitter), YouTube, Reddit, Kuaishou, Zhihu, WeChat Channels, WeChat Search
- Comments APIThe comments under one post, video or note, a page at a time: the text, who wrote it, when, its likes and how many replies it has.Douyin, Xiaohongshu (RedNote), Bilibili, TikTok, YouTube, Instagram, Reddit, Kuaishou, WeChat Channels, Weibo, WeChat Official Accounts
- Comment replies APIThe replies under one top-level comment, a page at a time: each reply’s text, who wrote it, when, and how many likes it got.Instagram, Kuaishou, Zhihu, WeChat Channels, Douyin, Xiaohongshu (RedNote), Weibo, Bilibili, WeChat Official Accounts, YouTube, TikTok
- Account search APIAccounts that match a name or keyword, as the platform’s own search finds them, each with the ID you need for every other call about that account.WeChat Official Accounts, Instagram, Kuaishou, Zhihu, WeChat Channels, Douyin, Xiaohongshu (RedNote), Weibo, WeChat Search, TikTok, X (Twitter)
- Trending topics APIA platform’s own trending board as it stands when you call: each entry’s rank, the topic or search term, the heat score the platform shows and a link.Douyin, Xiaohongshu (RedNote), Bilibili, Weibo, X (Twitter), Reddit, Kuaishou
- Hashtag posts APIThe public posts filed under one hashtag or topic, a page at a time, each with its text, author, counts and time posted.Instagram, Douyin, Xiaohongshu (RedNote), TikTok
- Trending posts APIThe posts a platform ranks as popular or trending right now, hottest first, each with its text, author and counts.Reddit, Douyin, Xiaohongshu (RedNote), Bilibili
- Transcript APIWhat is said in a video, as timed segments and as one block of plain text, with the language of the track returned.YouTube, Instagram, Reddit, TikTok
- Followers list APIThe accounts that follow one account, a page at a time, each with its name, handle and follower count.Zhihu, Weibo, TikTok, X (Twitter)
- Post metrics APIThe current counts of one post on their own: views or reads, likes, comments, shares and saves, without the text or images.Douyin, WeChat Official Accounts, WeChat Channels
- Ad search APIAds in public ad libraries that match a keyword or an advertiser name, a page at a time: advertiser, copy, images or video, landing page, where they run and since when.Meta Ad Library, TikTok
- Community posts APIThe posts inside one community, group or forum, hot, newest or top first, each with its title, text, author, score and comment count.Reddit, X (Twitter)
- Ad detail APIOne ad from a public ad library by its ID or link: the advertiser, copy, images or video, landing page, where it runs, when it was first and last shown, and whether it is still running.Meta Ad Library, TikTok
- Advertiser ads APIThe ads one advertiser has in a public ad library, a page at a time: format, copy, creative, landing page, and when each was first and last shown.Meta Ad Library, Google Ads Transparency
- Product detail APIOne product from a platform’s shop by its ID, or its link where the endpoint takes one: title, current and original price, units sold, rating, number of reviews, images and the shop that sells it.TikTok, Xiaohongshu (RedNote)
- Product reviews APIBuyers’ reviews of one product, a page at a time: the stars, the text, the variant bought, photos, likes and whether the purchase is verified.TikTok, Xiaohongshu (RedNote)
- Product search APIProducts in a platform’s shop that match a keyword, a page at a time: title, current and original price, image, shop and, where the shop shows them, units sold and rating.TikTok, Xiaohongshu (RedNote)
- Creator search APICreators on a platform’s official creator marketplace, found by what they post or by name and filtered by followers and more: each with followers, engagement, median views or reads, content categories and listed rates.Douyin, Xiaohongshu (RedNote)
- Creator profile APIOne creator’s profile on a platform’s creator marketplace: followers, median reads or views and engagements, content tags, and the rates listed for sponsored work.Xiaohongshu (RedNote), Douyin
- Creator audience APIWho follows a creator, as a creator marketplace reports it: the split by gender, age, region and interests.Douyin, Xiaohongshu (RedNote)
Not on two platforms yet
- Advertiser search APIAdvertisers in a public ad library that match a name: the library’s advertiser ID, the name it verified, the country it is registered in and its estimate of how many ads it has.Google Ads Transparency advertiser search
- Community profile APIOne community, group or forum: its name, description, member count, when it was created and, where the platform shows it, how active it is.Reddit community profile
- Creator performance APIHow a creator’s posts have performed over a recent period, as a creator marketplace reports it: median views or reads, interactions, engagement rate and how the creator compares with similar ones.Xiaohongshu PGY creator note metrics
- Creator posts APIThe posts a creator shows on a creator marketplace, including sponsored work, each with the counts the marketplace reports.Xiaohongshu PGY creator notes