BrandMetrics object

A brand's average indexes over a period, with its industry's averages to compare. The same fields on every platform. A field a platform does not show is null, and meta.unavailable names it with the reason.

Field	Type	From view	Description
`brand`	string	compact	The brand's name.
`category`	string \| null	compact	The industry the platform files the brand under, in its words.
`search_index`	integer \| null	compact	Daily average search index over the period.
`content_index`	integer \| null	compact	Daily average content index over the period.
`spread_index`	integer \| null	compact	Daily average spread index over the period.
`benchmarks`	BrandBenchmark[] \| null	compact	The same averages for the whole industry and for its leading brands.
`ext`	object	full	Platform-specific extras. Only returned with view=full. · only with view=full

BrandBenchmark

Field	Type	Description
`scope`	string	Which brands the average is over: the whole industry, or its top 3, 5, 10, 15 or 30.
`search_index`	integer \| null	Their daily average search index.
`content_index`	integer \| null	Their daily average content index.
`spread_index`	integer \| null	Their daily average spread index.

Example · douyin

{
  "brand": null,
  "category": null,
  "search_index": null,
  "content_index": null,
  "spread_index": null,
  "benchmarks": [
    {
      "scope": null,
      "search_index": null,
      "content_index": null,
      "spread_index": null
    }
  ]
}

Endpoints that return a BrandMetrics

Douyin index: brand vs industrydouyin.index.brands.metricsBrandMetrics$0.002/call

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